- Be an Audience Advertiser
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Target Your Audience
It's an easy, transparent way to focus your ads precisely on your target audience. -
Here's How It Works
Qwobl powers the exchange between audience providers and advertisers. -
Why It Makes Sense
Audience Ad Networks were designed to fit perfectly into your advertising strategy. -
Let's Talk About It!
Running audience-targeted ads is quick and easy. Learn more and begin your trial!
We Bridge Providers, Advertisers, Your Audience and the Internet
Audience Providers add web users to networks, then Advertisers build campaigns in our platform targeting them. We find and reach those users on the web.
An Audience Provider has users that an Advertiser would like to reach.
An Audience Provider sees a valuable audience that he would like to make available to advertisers for a fee. Advertisers know that targeted ads across domains over time will improve their ROI, so they want to reach those users on and off-site a la re-targeting.
The first step is for Providers to add web users to an Audience Ad Network.
A Provider segments web users into an Audience Ad Network with just a few simple lines of code.By interfacing in real-time with display inventory exchanges, Adnamic is able to buy ad space for those users as they browse across the Internet.
Then Advertisers build campaigns targeting users on the network.
Advertisers log in to Adnamic's Audience Ad Network platform and build campaigns targeting ads to users on the network.At that point Adnamic can display ads to the targeted users and then report back performance to the Advertisers and usage to the Providers.
Adnamic pays the exchange for the ad space and the Provider for the user.
Once the advertiser has funded their Adnamic account we begin displaying their ads online. Each month we pay display inventory exchanges for the ad space used and pay the Audience Providers for the targeted users.
Adnamic Powers Audience Ad Networks
What are you waiting for? Where's your Audience Ad Network?
We Buy Ad Space in Real-Time through Inventory Exchanges
When you see ads on a web page, chances are those ads ended up there in one of two ways: either the advertiser and the website have a direct advertising relationship,
or that ad space was made available to advertisers through inventory aggregators like exchanges and traditional ad networks.
In order to advertise across all of these inventory sources while maintaining centralized reporting Adnamic built a Real-Time Bidding (RTB) Demand Side Platform (DSP) into Audience Ad Network . When a targeted users lands on a web page we have under 30ms to decide whether or not we're going to bid in the auction for the impression based on what we know about that user. Since we make bidding decisions in real-time we also optimize delivery for our advertisers.
In order to advertise across all of these inventory sources while maintaining centralized reporting Adnamic built a Real-Time Bidding (RTB) Demand Side Platform (DSP) into Audience Ad Network . When a targeted users lands on a web page we have under 30ms to decide whether or not we're going to bid in the auction for the impression based on what we know about that user. Since we make bidding decisions in real-time we also optimize delivery for our advertisers.
